"Three kids means three birthday lists plus Christmas. Before this, my family would text each other asking 'did you already get the LEGO set?' Now they just check the list. Problem solved."
WishApp
Throne vs WishApp
Throne is purpose-built for streamers and creators. Fans pay 7-8.9% fees on non-partner purchases, and the whole thing is designed around public creator profiles. WishApp works for everyone else: family birthdays, wedding lists, friend groups. No fees. No creator economy. Just a wishlist.
We built WishApp, so we're biased. But we'll be honest.
Last updated: February 2026
The quick version
- 1M+ creators registered on the platform
- Fan gifting with cash gifts, secret gifts, and crowdfunding
- Address privacy: creators receive gifts without sharing personal info
- Up to 45% affiliate commission through Storefront program
- No fees for anyone, ever
- Works with any online store, not just partner retailers
- Hidden reservations keep gifts a surprise
- Group gifting, Secret Santa, and collaborative wishlists built in
Feature-by-feature comparison
How Throne and WishApp stack up on the things that actually matter.
| Feature | Throne | WishApp |
|---|---|---|
| Ease of use | ||
| Mobile app | ||
| Works with any store | ||
| Zero fees for gift-givers | ||
| Hidden reservations | ||
| Cash gifts | ||
| Crowdfunding gifts | ||
| Secret Santa | ||
| Collaborative wishlists | ||
| No account to view lists | ||
| No ads or trackers | ||
| Address privacy |
What actually sets them apart
Built for creators, not for everyone
Throne's entire product is designed around one use case: a content creator sharing a wishlist with their audience. The profile page, the fan gifting flows, the Twitch integration, the affiliate Storefront. All of it assumes you have an audience that wants to send you things. That's genuinely great if you're a streamer. But it's a strange fit for a birthday list or a family Christmas exchange. WishApp was built for exactly those situations. Any occasion, any store, any group.
Throne charges fans to give gifts
Get this: Throne is free for creators. But fans who want to gift something from a non-partner store pay 7-8.9% on top of the item price, plus payment processing costs. On a $50 gift, that's up to $4.45 in fees before your friend has clicked 'pay.' And if shipping protection is auto-enabled at checkout, that's another $5 on top. WishApp charges nothing. No fees for the person giving the gift, no fees for the person receiving it.
Every store, not just partner stores
Throne works well with their Gift Store partners. Add something from outside that network and the experience gets patchier. WishApp pulls product data from any URL and keeps the actual product on your list. Amazon, Etsy, a small independent shop, a local ceramics studio. It doesn't matter. If it has a product page, WishApp grabs the title, image, and price automatically.
The one group feature Throne is missing
Throne actually has Throne Exchange, which is their Secret Santa feature. So that's fair. And they have crowdfunding where fans collectively fund bigger items. But collaborative wishlists, where you and a partner or family member both add things to the same list, that's not there. Throne focuses on one-to-many: many fans, one creator. WishApp is built for actual groups of people who all need to contribute.
When to pick each one
- Are a content creator or streamer who wants fans to send you gifts
- Need address privacy so fans cannot see where you live
- Want cash gift options or surprise gifts from your audience
- Use Twitch and want native streaming platform integration
- Want a wishlist for everyday occasions: birthdays, holidays, weddings
- Do not want your gift-givers to pay extra fees on top of the item price
- Need group features like Secret Santa or collaborative wishlists
- Want to share lists with people who do not have accounts
52,000+ wishlists and 150,000+ gifts reserved for birthdays, weddings, and every occasion worth celebrating
"My girlfriend and I share lists with each other. I can reserve stuff without her knowing, which makes birthdays way less stressful. The hidden reservation thing is actually clutch."
"We used this instead of a traditional registry. Added items from 11 different stores. Stuff we actually wanted, not just whatever one store had. Our guests said it was easier too."
Frequently asked questions
Throne vs WishApp: the full picture
What Throne actually is
Throne launched in 2021, founded by Patrice Becker and Leonhard Soenke. The company raised an $830K SAFE note in February 2022 from Weekend Fund and Z Fellows, then famously returned all that money and went fully bootstrapped. TechCrunch covered the story in March 2024. As of early 2024, Throne was at mid-seven figures in annual revenue and profitable. The platform now has 1M+ creators registered across 89 countries, and it runs on a clear model: free for creators, fees from fans on non-partner purchases, and up to 45% affiliate commission through their Storefront program.
Why WishApp is different
WishApp started with a completely different goal. Not the creator economy. Not fan gifting. Just a clean wishlist that works for real-life occasions: birthdays, holidays, weddings, gift exchanges with people you actually know. No fees on any purchase. No ads. No data selling. WishApp works with any online store, has iOS and Android apps, browser extensions for Chrome, Edge, Safari, and Firefox, and collaborative wishlists that Throne does not have.
Which one should you actually pick?
Throne is genuinely excellent at what it does. If you're a streamer or creator, it is probably the best tool for fan gifting. The address privacy feature alone is a real advantage for anyone who does not want to share their home address with strangers. But if you want a wishlist for a birthday or holiday and you do not want your family paying 7-8.9% fees on top of every gift, Throne is the wrong fit. WishApp is built for that. Try it free.
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