Yes, Basket is free to download and use, and affiliate partnerships pay for it rather than a subscription. The cashback wallet is different. You earn credit on UK gift cards, but you can only spend it on more gift cards, with a £10 minimum. WNTD, the app replacing Basket, does add paid features. WishApp is free forever and has no tiers.

Does Basket have an app?

Yes. Basket has well-rated iPhone, iPad and Android apps, plus browser extensions for Chrome and Safari. It has no macOS app and no extension for Firefox, Edge, Brave or Opera. WishApp covers all of those, with a native Mac app, extensions for five browsers and a Raycast add-on.

What is the best Basket alternative?

For most people, WishApp. It's free worldwide, friends open your list from one link without an account, and it has Secret Santa and fully hidden reservations. Basket is stronger on UK cashback, price tracking and AI try-on, so if that's what you want, Basket is worth a look first.

Do my friends need an account to view my Basket list?

Yes. Basket asks people to create an account and 'join' your basket before they can see it or mark items as purchased. That's an extra hurdle for exactly the people you most want to share with. In WishApp nobody needs an account to view a list. Friends open the link and see it right away.

What happened to Basket and WNTD?

Basket is rebranding to WNTD, a fashion-and-beauty app for Gen Z, backed by a £3M raise announced in April 2026. The Basket apps still work, but gift card purchases are paused and old cashback balances won't carry over. WNTD also adds a subscription paywall. WishApp isn't going through a pivot like that, so the app you sign up for stays the app you use.

Does Basket have a browser extension?

Yes, for Chrome and Safari. The Chrome extension is highly rated, and reviewers love that it applies discount codes at checkout for you. It doesn't cover Firefox, Edge, Brave or Opera. WishApp's extension saves any product in one click in all five of those browsers and in Chrome, in 52 languages.

Can I move my Basket list to WishApp?

Not automatically. Basket has no documented export, and there's no CSV or API to connect the two, so you'd re-add items instead of importing them in bulk. WishApp makes that quick: paste any product link and it fills in the title, image and price for you.

Basket vs. WishApp (2026 Comparison)

Basket compared with WishApp, two wishlist apps side by side

Basket is a UK shopping companion known for price drops, cashback and virtual try-on, and it's in the middle of rebranding to WNTD. Below, it goes up against WishApp on sharing, devices and the gifting features that decide which app you stick with.

Last updated: June 2026

Looking for a Basket alternative? Basket is a polished UK app with strong price tracking, cashback and AI try-on, but friends need an account to see your list. WishApp is free worldwide and opens from one link without signing up, and it adds hidden reservations and Secret Santa. Of the Basket alternatives, WishApp is the one we'd pick.

Feature comparison

Each row is about what the apps can do today. Basket wins a few rows outright, and we've marked them.

Feature	Basket	WishApp
Pricing & value
Free forever, no subscription	Paywall via WNTD	Always free
Unlimited lists and items	Unlimited	Unlimited
Cashback on purchases	UK gift cards	Not offered
Price-drop and stock alerts	Yes	No tracking
Platforms & devices
iPhone, iPad and Android apps	iOS + Android	iOS + Android
macOS desktop app	Web only	Yes
Browser extensions	Chrome + Safari	Five browsers
Raycast quick-add	No	Yes
Sharing & privacy
Share with one link	Yes	Yes
Friends view without an account	Sign-up needed	No account
Works the same outside the UK	UK-centric	Global
No data sold to third parties	Shares data	Never sold
Gifting features
Hidden reservations (owner cannot see)	Hides buyer only	Fully hidden
Secret Santa / gift exchange	No	Yes
Reserved and received tracking	Mark purchased	Yes
AI virtual try-on	Yes	Not offered
Ease of use
Add from any store by pasting a link	Auto-fills	Auto-fills
Save a product in one click while browsing	Yes	Yes
Stable brand, no pending rebrand	Becoming WNTD	Yes

A closer look

Pricing and value

Both apps are free to download, and both make their money from affiliate links rather than fees. Basket does more to save you money, with price-drop alerts, coupon codes applied automatically and up to 25% cashback on UK gift cards. For British shoppers that cashback is real money. The catch is that the cashback wallet only buys more gift cards, and Basket is being folded into WNTD, which adds a subscription tier and wipes existing cashback balances. WishApp has no cashback, but it's free forever, holds nothing back, and has no rebrand coming.

Platforms and devices

WishApp reaches more places. Basket has solid iPhone, iPad and Android apps plus Chrome and Safari extensions, and the Chrome one is well rated. There's no Mac app, though, no add-on for Firefox, Edge, Brave or Opera, and no Raycast. WishApp has native apps for iPhone, iPad, Android and macOS, extensions for five browsers and a Raycast quick-add, all on the same list.

Sharing, privacy and reservations

Sharing settles it. With Basket, friends have to create an account before they can open your gift basket, which gets in the way right when you want a relative to just look at the list. WishApp shares with one link that anyone can open straight away, without signing up. On privacy, WishApp sells no data, while Basket's policy allows it to share personal and location data with third parties. Basket's price and cashback perks are also mostly UK-only, and WishApp works the same in every country.

Gifting and group features

Both apps try to stop duplicate gifts, in different ways. Basket's Gift Baskets hide who marked an item as purchased, which is a nice touch, though reviewers say the 'someone bought this' flow isn't obvious and the item can stay on the list. WishApp's hidden reservations keep the owner completely unaware that anything was claimed. It also has Secret Santa and a reserved-and-received view with notes like 'from Sarah'. Basket's standout feature is AI virtual try-on, which WishApp doesn't have.

Ease of use and stability

Both are nice to use day to day. Basket is clean and well designed, its 'baskets' folders make sense straight away, and people love the extension that applies coupons for you. WishApp matches it on the basics. Paste any product link and it fills in the title, image and price, or save in one click while you browse. What's uncertain is how long Basket stays as it is. It's rebranding to WNTD, pausing gift cards and moving toward fashion and beauty behind a paywall, so the app you sign up for today may not be the one you end up with.

Which app should you pick?

Choose Basket if…

You shop mainly in the UK and want price-drop alerts, auto-applied coupon codes and cashback on everyday gift cards from Tesco, M&S or IKEA.
You want AI virtual try-on to see how clothes look on you before buying.
You like an all-in-one shopping companion and don't mind your friends creating an account to view a shared list.
You're happy to follow the app into its WNTD fashion-and-beauty rebrand.

Choose WishApp if…

You want friends and family to open your list from one link without needing an account.
You shop outside the UK and need the app to work the same in every country.
You want everything free forever, with no subscription, no cashback lock-in and no pending rebrand.
You run Secret Santa, want reservations that are fully hidden, or need a Mac app and extensions for five browsers.

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