Oh My Wishes is the social wishlist app that dominates the Russian market, with a friends feed, birthday reminders and a deep Secret Santa game. How does it compare with WishApp on price, devices, ads and the way you actually add gifts?
Last updated: June 2026
Looking for an Oh My Wishes alternative? Oh My Wishes is a polished social wishlist app with a strong Secret Santa, but it has no browser extension, shows ads on Android and expires reservations after 90 days. WishApp is free, has no ads on any platform, and reservations never expire. Among Oh My Wishes alternatives, WishApp gets our vote.
The rows show each app as it works today. Oh My Wishes is ahead in a few places, and those are marked too.
| Feature | Oh My Wishes | WishApp |
|---|---|---|
| Pricing & value | ||
| Free for users, no subscription | Free | Free forever |
| No ads anywhere | Ads on Android | No ads |
| Unlimited lists and items | Unlimited | Unlimited |
| Platforms & devices | ||
| iPhone and Android apps | iOS + Android | iOS + Android |
| Polished tablet and iPad layouts | iPhone-only design | iPad + tablet |
| Native macOS app | Runs on M1 Mac | Purpose-built |
| Browser extensions | None | Six browsers |
| Raycast quick-add | No | Yes |
| Sharing & privacy | ||
| Friends view and reserve from one link | Phone/email code | Yes |
| Hidden reservations (owner cannot see) | Yes | Yes |
| Reservations never expire | 90-day limit | No expiry |
| QR code per wishlist | Not offered | Yes |
| Gifting & social features | ||
| Secret Santa / gift exchange | Yes | Built in |
| Large-group draw (1,000 players, wish cards, delivery address) | Up to 1,000 players | Smaller groups |
| Friend feed and birthday reminders | Built-in | Follows only |
| Collaborative lists (co-managers) | No | Yes |
| Received archive with giver notes | Archive, no notes | Yes |
| Merchant store plugin | WooCommerce | None |
| Ease of use | ||
| Add from any store by pasting a link | Breaks on some stores | Reliable auto-fill |
| Save a product in one click while browsing | Copy-paste URLs | Yes |
| Same experience on Android as iOS | Android lags | Parity |
Both apps are free and have no subscription tier. What separates them is ads. WishApp has none on any platform and makes its money from affiliate links. Oh My Wishes is free too, but its Android app carries ads, and on every platform brands pay to place products in its editorial gift-idea feed. The iOS app is cleaner, so your experience depends on which device you use most.
Oh My Wishes covers web, iPhone and Android, plus a WooCommerce plugin for store owners. That's a solid spread, but WishApp goes further, with iPhone, iPad, Android phone and tablet, a purpose-built macOS app, six browser extensions (Chrome, Edge, Firefox, Opera, Brave, Safari) and Raycast. Oh My Wishes has no personal browser extension at all. Its iOS app runs on a Mac only through Apple Silicon compatibility, not as a real desktop app.
Both apps get the core right. You share a list with one link, friends view it without signing up, and reservations stay hidden so the recipient never sees who claimed what. Oh My Wishes even lets non-users reserve with a quick phone or email code. The problem is its 90-day reservation expiry. It silently cancels claims made well ahead of a birthday, and two people can end up buying the same gift. WishApp reservations never expire, and each list gets a QR code. On privacy, WishApp is based in Denmark, built around GDPR and sells no data. Oh My Wishes is run from Russia.
Both apps run a Secret Santa, so either handles a gift exchange. Oh My Wishes goes further on scale, with link invites, up to 1,000 players, wish cards and a field for your delivery address. It also has a real social side: a friends feed, follows, and birthday reminders that nudge you before the day. WishApp's social features stop at follows. In return it has collaborative lists you manage together and a received archive that remembers who gave what.
Oh My Wishes looks great. A professional designer made it, and reviewers keep praising its clean iOS look. Adding items is harder. You paste a URL and it tries to fill in the title, image and price, but the scraper breaks on big stores like Wildberries, and there's no browser extension for saving things while you shop. WishApp reliably reads almost any product link, or saves it in one click from the extension, and Android works the same as iPhone.
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